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Swans Island Blankets tejidos a mano en los Estados Unidos – Artesanía de lujo para clientes de calidad

Swans Island Blankets

Manta de 100% lana orgánica de Swans Island Blankets en Maine. Precio:  (versión grande en azul indigo) 1059€ (2013)

¿Quién quiere una manta como esta?  

Esta hecha a mano, elaborada de lana orgánica merino, y está teñida con tintes naturales.

No es como era quizá de esperar, elaborada en el taller de Anna Champeney Estudio Textil en Galicia, España, ni por Teixidors en Catalunya.  Ha sido hecho por Swans Islands Blankets, en Maine, en Los Estados Unidos.

baby blankets

Mantitas de bebe de Swans Island Blankets

La empresa elabora estas mantas sólo una vez al año y incluyen versiones que son piezas únicas y series limitadas.  Si quieres comprar la versión grande de su manta de invierno, teñido con indigo, de 275cm x 225cm necesitas tener unos 1059€ ….porque eso es su precio.

Quizás ni tu ni yo tenemos un sueldo que nos permite comprar piezas de tanta calidad, pero no es decir que piezas como esta no tiene su cliente.  Pero hay también mantas de bebé por sólo 147€ así que me parece un precio muy razonable.

Tenemos oído muchísimas veces la siguiente frase aqui en Galicia y España … que “la gente no paga por la artesanía”.

p_elle-decorPues, personalmente, creemos que sí, que hay gente.  Se supone que  la experiencia de Swans Island Blankets, la empresa que elaboró la manta no es única.  La empresa ha recibido el sello de aprobación de revistas como Elle Decor y Vogue.

….  Pero que no nos engañemos…  los clientes para estas mantas son, naturalmente, personas muy exigentes;  Buscan no sólo un producto de mucha mucha calidad – tanto en diseño, fibras, colores, acabados – Sino también en presentación y en servicio.

!En nuestra opinión esta empresa de Maine nos parece una empresa que marca todas estas casillas!

Dicho todo esto, Swans Island blankets tiene un equipo de por lo menos 6 tejedores, además de personas dedicadas al marketing, la comunicación…  diseño y venta.  Tiene su propio taller de tintes naturales y una persona que lo lleva.  La página web y tienda online están muy bien pensados y la fotografía es primerosa.

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Foulard pieza única de Anna Champeney Estudio Textil. Anna Champeney comercializa sus productos a través de la tienda online de textilesnaturales.

comenta Anna Champeney Estudio Textil.

“Un artesano/a trabaja en el diseño y elaboración del producto, la comercialización, el mantenimiento de un blog y tienda online, la búsqueda del packaging adecuado … hasta la limpieza del taller!”.   

Ella confiesa que tiene mucho por aprender en cuánto la promoción y presentación de la gama de tejidos artesanales que elabora desde su pequeño taller en las montañas de Galicia, España.   Ruega que los clientes entiendan las dificultades que tienen los artesanos/as como ella que trabajan a escala pequeña.

La artesanía es, a veces, como un tesoro que se encuentra en un lugares sorprendentes…. y a veces, no tienen una presentación muy buena.

“Pero para los clientes con sensibilidad y discernimiento un producto de calidad habla solo”.

 

 

 

 

Visita a Central St Martins, CAA y SCP – Londres – 11 de Enero 2013

OLYMPUS DIGITAL CAMERAVisita a Central St Martins en Kings Cross, Londres.  En estos momentos la zona alrededor de Kings Cross ofrece un aspecto increible, y aqui tienes una imagen que tome desde el nuevo Granary Square hacia el edificio emblematico llamado el “Post Office Tower”, enmarcado por gruas.

Toda esta zona representa un proyecto de desarollo urbano de escala casi sin precedentes en la capital del pais, y es la nueva ubicacion de Central St Martins, considerado uno de los mejores colegios de arte y diseno del pais.

Tuve la oportunidad de ponerme al dia en el tema de la formacion textil ofrecida por la llamada “Universidad de las Artes”  asistiendo en una charla impartida por Caroline Till, directora del Master en Textile Futures.  Muy inspiradora.  Caroline trabaja como docente, pero tambien gestiona su propia empresa de Trend Forecasting, Franklin Till.

Un punto fuerte del colegio es que todos los docentes combinan el trabajo de ensenanza a tiempo parcial con su trabajo profesional.  Asi, ofrecen a los estudiantes una vision actualizada del contexto para creacion hoy en dia y las oportunidades que existen.  El enfoque del Master, Textile Futures, es, claramente, en el uso de los materiales, y el desarollo de una actitud y capacidad de responder a temas y conceptos muy actuales.   Los estudiantes tambien estudian modulos sobre Comunicacion Visual y Tendencias y realizan varios ensayos escritos.

Aqui ves fotos de algunos de los telares que utilizan los estudiantes.  CSM tambien tiene unos 2 o 3 telares Jacquard para la elaboracion de disenos mas complejos.

CAA / Contemporary Applied Arts (metro:  Tottenham Court Road)

OLYMPUS DIGITAL CAMERAVisite esta galeria muy conocida en el centro de Londres y aqui ves algunas de las piezas textiles que me inspiraron.

Los colgantes de fieltro por Heather Belcher, artesana muy experimentada, tienen una delicadeza y sutileza exquisita.  Las piezas de Mathew Harris me atraen por el colorido muy rico, una sensibilidad para texturas y OLYMPUS DIGITAL CAMERAcomposicion;  el artista siempre realiza una serie de dibujos, pinturas, bocetos, muy detallados, antes de elabora las piezas actuales con tejidos.

Los guantes de Jennifer Shellards son muy divertidos, y una idea genial;  normalmente se supone que se usa la tecnica de punto para la elaboracion de guantes, pero estos son, claramente, hechos en telar.

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SCP (metro:  Notting Hill)

Visite el stand de esta marca britanica de diseno en Maison et Objet en septiembre 2012, y tuve curiosidad de ver las tiendas que tienen en Londres.   Me impresiono, con la seleccion mas amplia de mantas y cojines de calidad que he visto en Londres.  Las marcas incluyen Donna Wilson, Hay (Dinamarca), Melin Tregwynt y varias otras fabricas pequenas textiles de Gales.   Me encantan las mantas de doble tejido con inspiracion tradicional y con un toque de diseno contemporaneo.

Los precios varian entre 50 y 60 libras para cojines grandes y 115 – 260 libras para las mantas.  Me hace pensar, de nuevo, en las pequenas fabricas de mantas del Val de San Lorenzo en Leon, cuyas piezas son muchisimo mas baratas, pero les faltan el toque de diseno y la estrategia mas sofisticado de marketing que emplean las empresas britanicas y daneses.  Realmente me da muchisima pena que la tradicion textil de Leon no puede adaptarse para aprovechar del nuevo interes en piezas tradicionales que existe.

Article – How To Design Woven Textiles by Anna Champeney

Article – Learn creative weave design techniques and see your work transformed as a result – by weaver and designer Anna Champeney

Courses which introduce you to weave design skills are pretty hard to find, unless you study textiles at art college so how can you learn creative weaving skills?

The fact is that however technically adept and experienced you may be, unless you do obtain these skills then you may well become stuck, creating competent – even highly technical textiles which may still be lacklustre and overly generic from a design perspective.

The fact that many technically competent weavers lack design skills constitutes a huge barrier to progress for many.  Nevertheless, it IS possible to learn design skills, though, if you are doggedly determined, passionate, and disciplined.  And whatever your motives, you will find your work will become transformed as a result.

What do we mean by creative weave design?

Let´s be clear what we´re talking about here and what we´re not talking about.  The design techniques discussed here are not how to create an original weave draft or invent a new twill variation.  Of c ourse, the more experienced you are as a weaver the more technical knowledge you can draw on (it´s like having a more extensive vocabulary when speaking a a second language) but you can always benefit from applying design skills to your weaver work, whatever your level.  The design skills we´re referring to are the initial stages of design and involve working off-loom, to develop ideas for weave structure and pattern which stem from sources of inspiration which are outside the loom.

In fact, it´s often recommended that you don´t think about the technical limitations at this point.  If you find yourself censoring oherwise wonderful designs by your lack of knowledge tell yourself “I´ll worry about the technical stuff later”.

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Yarn wraps can help you plan stripes and see how differently coloured and textured yarns interact

The pre-weaving design process is a very creative and enjoyable process and the starting point can be any source of inspiration – a photograph, an object or group of objects, a phrase or a theme like “cityscapes”.  It is good to set yourself a design project with one particular theme.  Enjoy freeing up your imagination and taking yourself beyond your normal limits.  By taking the initial theme and working through a set body of techniques you explore the theme using many different design media – which can include paint, collage, photogaphy, yarn wrapping (see photo) and digital media.

You may re-work some ideas a number of times to distill them, explore them further and reduce them down to their essence, learning to recognise which of the ideas really inspires you most.  You can expect to spend at least a couple of days on design work based on a theme – so relax and enjoy your creative play and try to connect with your instinct – feel your way, training your eye and your hands to follow what most attracts you.  If you learn to this you can only gain in confidence.  Only at the end do you select one or several of the designs and work out how they can be represented as weave.  This in itself can be a difficult and lengthy process and often involves confronting technical, material and sometimes economic or time limitations.  But this is also a very valuable process, as you learn to adapt your design further or create a draft which nudges you to go beyond your safety zone.

When learning design skills as a technically trained weaver, outside the college system, it is important to let go of limited thinking and free yourself up.  Painting, collage and photography can be great fun, but fear of the unknown might prevent you  so don´t let thoughts like “but I don´t know how to paint!” stop you from having a go, you´ll be surprised.  Remember that creative thinking always involves going beyond your comfort zone and being prepared to try out new things.  The abililty to do this is part and parcel of creating exciting woven textiles!

My own experience by Anna Champeney

I am a British design-maker who came to weave as a second career aged 30.  My original background was in contemporary craft curatorship in the UK with some marketing and art history. I launched my my professional weave studio in a very mountainous and particularly beautiful part of rural north Spain since 2005 and since then have been working full-time.   In 2011 I started lecturing part-time at ESDEMGA, the College of Fashion within the University of Vigo, Galicia.

b 300 pix vert with text copiaLearning my weaving skills in different studios – in the UK, Spain and Denmark – was not exactly easy, given where I live, but it was far easier than finding weave design courses so I had to look at other ways to learn the skills that I considered vital to moving on in mycareer, improving the quality of my work and starting to develop my own personal style.

Right from the start, my first Spanish weave teacher, the Catalan textile artist Francisca Pellisa, encouraged me to do my own cloth drafting, to keep extensive records, and to sample.  So right from the start I had a model for developing my own style, adopting a reflecting and observant approach to weave, and avoiding becoming dependent on weave magazines.

Texile books were an important source of information to me because opportunities for meeting and talking about design methods with other professional weavers in my area were few and far between.

I am luckier than many of my fellow Spanish weavers in that being a  native English speaker, I can read a number of excellent books which give you clues about woven textile design.  Mastering Weave Structures (Sharon Alderman), Ideas in Weaving (Ann Sutton and Diane Sheehan), and Weaving Textiles that Shape Themselves (Ann Richards) all include sections on designing.   Anni Albers´ Selected Writings on Design is also a classic.  I also learned about colour theory from books, including the classic by Joseph Albers, investing considerable time (probably weeks of self-study if I were to add the time up) in doing colour exercises with colour, yarn and paint, and trying to figure out how colour theory can be applied specifically to weave rather than other artforms (most colour books are aimed at fine artists or graphic designers rather than weavers!).

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From wood grain to textile – Anna Champeney finds inspiration in the wooden railings on a local footpath to translate into woven cloth.

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Woven hanging inspired by wood grain

But I still felt I needed some more practical tuiton from professionals so in the end I invested in one-to-one design tuition from Gina Hedegaard, Danish textile artist and professional weaver, whose approach combined knowledge and experience of both traditional weave training and with art school techniques.

I learned a huge amount from Gina, whose exercises on working with colour and composition were excellent, as were her comments and guidance.

What I learned from Gina I then applied over a couple of years self-study – always combining this with full-time work.

Later on I had the chance to learn with Melanie Tomlinson, the British designer-maker of printed steel 3d illustration and jewellery.  As well as a gifted and professional maker she is also a fantastic teacher and mentor.  Really, it is thanks to Melanie and Gina  that I have really been able to progress;  books are great but there´s no substitute for learning from professionals face-to-face.

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Weavepoint software is what weave designer Anna Champeney uses at her studio in rural Spain

Gouache painting, photography, Adobe Photoshop, collage and poetry are my preferred design media.  Later on in the process I also use Weavepoint design software which is brilliant for drafting and testing out different colourways.  The whole design process – from initial theme to finished product – requires patience and time.  Earlier on in my career I tried to block out an annual design month every year but this proved impossible when being a full-time, self-employed maker.  It was thanks to Melanie that I stopped hoping for an ideal work-free time do do design work, and start to incorporate designing into my weekly work pattern.  I still don´t devote as much time as I would like, but establishing a regular time to work on designing is very important.

See Anna´s latest design work (2012/2013) inspired by the Cantabrian sea in north Spain